Apple tries to one-up Microsoft in releasing color shuffle

Posted Jan 30th 2007 12:01PM by Randall Bennett
Filed under: Products and Services, Launches, Microsoft (MSFT), Apple Inc (AAPL)

In what's no doubt another attempt to take some PR away from Microsoft Corporation (NASDAQ: MSFT), Apple Inc. (NASDAQ: APPL) announced a new version of the iPod shuffle.

Now, you can get your smallish music playing needs fulfilled by a range of different colors. Just in time for Valentines Day, get your pink, green, orange, blue and silver shuffles for $79. Noticeably absent? The (product)RED version for AIDS research ... guess you gotta keep those margins on some products. As always, if you order from Apple's own site, you can laser engrave a two-line message on the itty-bitty exterior.

Again, nothing revolutionary, but with the release of Windows Vista, you gotta get your name in somehow, right?

[Via Engadget]

Tags: apple, color shuffle, ipod, microsoft, shuffle, vista

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Reader Comments (Page 1 of 1)

1-30-2007 @ 1:42PM

John Kreutzer said...

Apple is getting some much positive press because of the release of Vista! When it gets alot of attention for just releasing iPods in colors that says a whole mouthful right there.